If you’re involved in competitive bids, you’ll know your marketplace is changing.

 

The bid process is turning more complex
and quantitative, with scorecards and portals replacing presentations and relationships becoming virtual. So you need to communicate your compelling reason to buy through a multitude of channels to a more diverse range of stakeholders.

 

Thread – a marketing communications agency – and Shipley – a global business winning specialist – have jointly developed a new approach to winning business in this new environment: IMPACT.

 

IMPACT uses a combination of activities that communicate both the rational and emotional reasons for buying from you. Underpinned by a proven process based on thousands of successful bids and £billions of profitable business.

 

 

IMPACT will enhance the way you approach your bids and radically improve your win rate.