Marketing Communications is at the heart of what we do, day in day out, we believe in creating powerful communications solutions that make a difference, which goes beyond the ordinary, that can transform, inspire, move, educate and ultimately change behaviours.
LAUNCHING A WORLD-FAMOUS FORMULA 1 BRAND BACK INTO MOTOR RACING
Thread is working with Brabham to develop an entirely new concept in motorsport, which is based on an open source model. This new approach allows enthusiasts to connect with the elite of motorsport, working together to create the world’s first fully open-source race team.
CREATING A NEW COFFEE BRAND THAT TAKES AROMA TO WHOLE
THE NEXT LEVEL
The concept we settled on was to tell the story of a journey to find the ultimate coffee bean. Not only would the story be compelling, but it would position the brand squarely in the luxury coffee space.
ECHO, A NEW DIMENSION TO THE SHOP WINDOW AND
SOCIAL MEDIA INTERACTION
Echo is a new experiential marketing concept developed by Thread. It uses new holographic projection technologies to bring social media into the shop window, giving customers unparalleled interaction in a real-world environment.
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THE FIRST EVER CORPORATE EVENT WITH CIRQUE DU SOLEIL AT THE ROYAL ALBERT HALL
St. James’s Place is one of the UK’s leading wealth management organisations responsible for overseeing funds of over £40billion. For their annual company meetings, they required a venue large enough to host their community of 4000 with a unique and inspiring one-day event
MANAGING OVER 500,000 CUSTOMERS ACROSS EUROPE IN
14 DIFFERENT LANGUAGES
Chevrolet asked Thread to develop their entire communications and customer experience programme across European and UK dealerships, assisting over 35,000 customers in 14 different languages.